Wednesday, June 01, 2011

Cinedigm Digital Cinema AND NATIONAL GEOGRAPHIC ENTERTAINMENT TO DISTRIBUTE GROUNDBREAKING DOCUMENTARY “LIFE IN A DAY”FROM OSCAR®-WINNING FILMMAKERS KEVIN MACDONALD AND RIDLEY SCOTT


User-Generated Film From Worldwide YouTube Community Offers Snapshot Of Life On Earth on July 24th 2010



Premiere Screenings in Digital Cinemas Across the Country; Select Number Of Theaters Will Participate in LIVE Q&A With Filmmakers to Mark One Year Anniversary



Hollywood, CA, June 1, 2011 – Cinedigm Digital Cinema Corp. (NASDAQ: CIDM), the global leader in digital cinema, and National Geographic Entertainment will co-distribute the documentary LIFE IN A DAY to digital theatres across the country, it was announced today by Cinedigm Chairman Chris McGurk and Daniel Battsek, National Geographic Entertainment President. The film is directed by Oscar®-winner Kevin Macdonald (THE LAST KING OF SCOTLAND, ONE DAY IN SEPTEMBER) and executive produced by Oscar®-winner Ridley Scott (GLADIATOR, BLADE RUNNER). A select number of the theatres will participate in a LIVE, interactive segment with the film’s creators following the special premiere screening on Sunday, July 24th, the one year anniversary of the original content capture. National Geographic will release the documentary theatrically on July 29th to select theatres across the country.



LIFE IN A DAY is an extraordinary, user-generated, feature-length documentary shot on a single day - July 24, 2010. The film’s creators invited the global YouTube community to capture this single day of their lives on camera and the world responded by submitting more than 80,000 videos to YouTube. The submissions represent over 4,500 hours of deeply personal, powerful film originating around the world from Australia to Zambia, from the heart of bustling major cities to the most remote reaches of the earth.


"LIFE IN A DAY is a wonderful opportunity to hear the voices of extraordinary people describing the world as they see it - telling us their fears and loves,” said Macdonald. “I always knew this would say something fascinating about who we are as a species and what we value - but I never realized how emotionally affecting the result would be."



Crafted by Macdonald, executive producer Ridley Scott, producer Liza Marshall and editor Joe Walker, LIFE IN A DAY offers a unique experience that shows with beautiful, humorous and joyful honesty, what it’s like to be alive on earth today.

“We are thrilled to bring this powerful and touching documentary to theatres around the country,” said McGurk. “Theatres are places where folks come together, to be together, to be moved together... and LIFE IN A DAY provides the perfect communal content.”



“We saw this one-day special event on July 24th as a wonderful way to ‘premiere’ this movie prior to its more traditional theatrical release,” said Battsek. “Many locations will be able to take part in a live experience where they can interact with the filmmakers directly, asking questions and getting unique insights.”

For further information, please visit www.cinedigm.com/lifeinaday.

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