‘RED BULL CRASHED ICE KINECT’ BRINGS THE HEAT TO XBOX LIVE ARCADE

RED BULL ACTION ICE CROSS DOWNHILL SPORT HITS HOMES

FOR THE HOLIDAYS WITH ACTIVE ARCADE GAMING

Santa Monica, Calif. – November 30, 2012 – Red Bull Media House today announced the launch of the  Xbox LIVE Arcade title, ‘Red Bull Crashed Ice Kinect’, co-published with Microsoft Studios. Available now and priced at 400 Microsoft Points, this fast-paced, active motion-based game brings the thrill, spectacle and speed of the global sporting series, Red Bull Crashed Ice, the Official Ice Cross Downhill World Championship, to heat up at-home for no-helmet-required holiday fun.

In ‘Red Bull Crashed Ice Kinect,’ players join the worldwide winter sports activity and skate through urban-cityscapes-turned-obstacle-courses, bringing 40 mile per hour arcade-style fun to their living rooms.  Supporting single player or two-player modes, out of the starting gate players must build speed by swinging their arms like an ice cross downhill champion.  As the pace picks up, competitors will lean into curves, duck, dodge and jump over obstacles, and earn extra points by pulling off awesome tricks as they race past cheering fans to the finish.

Mirroring previous competitive circuits of the actual real-life Red Bull Crashed Ice, players compete on a worldwide selection of courses in the winter sports capitols of Saint Paul, Minnesota, Valkenburg, Netherlands, Åre, Sweden, Munich, Germany, and even Quebec City, Montreal – which serves as the location of the actual sporting series for the 2012/2013 season. Through Xbox LIVE Arcade, players can fight for the Ice Cross Downhill World Championship title by battling it out with other players worldwide in a race to rule the leaderboards.

Since its inception in Stockholm, Sweden in 2001, Red Bull Crashed Ice has stormed the winter extreme sports scene. Over the past 11 years of this ice cross downhill circuit, there have been more than 1 million spectators attending 24 races in 10 countries, and also watched by millions of cheering fans on television and the web worldwide.

‘Red Bull Crashed Ice Kinect’ for Xbox LIVE Arcade is developed by Bongfish – the team behind the hit snowboarding title, ‘Stoked’. Priced at 400 Microsoft Points, the game is available now for download, and is rated E for Everyone by the ESRB.

‘Red Bull Crashed Ice Kinect’ moving and still images from the sport, game trailer and screenshots from the game are downloadable for editorial use from www.redbullcontentpool.com. 

To download and purchase ‘Red Bull Crashed Ice Kinect,’ please visit XBOX Live.  If you would like to receive free game codes, contact Dana@oneprstudio.com. For more information on the features of the game, please visit www.redbullcrashedice.com/game. Follow @RedBullGaming or @PlayXBLA on Twitter for the latest updates with hashtag #crashedice and #kinect.

 

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About Red Bull Crashed Ice – Ice Cross Downhill World Championship

Take some of the best and toughest ice-hockey players in the world, place them in a sizzling atmosphere with stunning surroundings, and build a downhill race track with tons of steel and a huge cooling system with thousands of square meters / feet of frozen water, and a Red Bull Crashed Ice “arena” is made. Since the first ever race in 2001, Red Bull Crashed Ice has become the most breathtaking winter sports events in the world. Ice Cross Downhill aces hurtle down courses up to 500 meters / 1600 feet in length in groups of four, shoulder to shoulder, as skaters fight it out for victory. The whole race is held on a steep downhill track dotted with chicanes, jumps and rollers. Pushing, sliding, sprinting and wrangling are all on the menu as the athletes race down the course, but the rules are, in fact, very simple: first to the bottom wins.

About Xbox LIVE Arcade

Xbox LIVE Arcade is a marketplace where users around the world can download the latest Kinect and controller games on Xbox LIVE right to their Xbox 360 console and re-download them from the cloud. Fitness, Dance, Sports, Action, Arcade and more are all available on Xbox LIVE Arcade. For more information visit www.xbox.com.

About Red Bull Media House

Red Bull Media House is a global media company that creates compelling sports, culture and lifestyle programming and distributes it across multiple platforms.  From film to television, print to digital and games, Red Bull Media House content is optimized for any device or platform.  For more information visit www.redbullmediahouse.com.

About Bongfish
Bongfish is an independently owned game development studio, specializing in a high tech approach to game development. To learn more about Bongfish Games, please visit www.bongfish.com.