LOS
ANGELES, February 2014 - FX is bringing relief to fatigued South by
Southwest attendees in Austin, Texas. The Strain Transformation Station
will provide participants with the chance to recover from "the strain"
of SXSW with 20-minute power naps inside custom-built Rejuvenation Pods.
The pods are equipped with tablets showcasing exclusive content from
the new FX original series, The Strain.
The Strain Transformation Station
· Operating from March 7 through March 10, 12:00pm - 6:00pm
· Located in the prominent downtown Austin location 419 Congress Ave. @ 5th Street
· A hostess will be on hand to book power-nap appointments in 10 Rejuvenation Pods with additional sitting area/lounge
· Appointments may also be booked ahead of time through the custom mobile site (www.thestrainpods.com)
· The Strain Vaccine (branded energy shots) will be distributed in and around the venue
· The Strain novels and special-edition comic books will be available for takeaway
The
Strain is a high concept thriller that tells the story of Dr. Ephraim
Goodweather (Corey Stoll), the head of the Center for Disease Control
Canary Team in New York City. He and his team are called upon to
investigate a mysterious viral outbreak with hallmarks of an ancient and
evil strain of vampirism. As the strain spreads, Eph, his team, and an
assembly of everyday New Yorkers, wage war for the fate of humanity
itself.
The
ensemble cast of The Strain stars Corey Stoll, Mia Maestro, Sean Astin,
Kevin Durand, Natalie Brown, Jonathan Hyde, Richard Sammel, Robert
Maillet, Jack Kesy, Ben Hyland, Miguel Gomez and David Bradley. Writer,
producer, director and novelist Guillermo del Toro has built his career
on bringing fantasy and horror to vivid life. He wrote and directed the
dark fairy tale Pan's Labyrinth, which garnered six Academy Award
nominations, including one for del Toro for Best Writing, Original
Screenplay. The film went on to win three Oscars. Named by The Hollywood
Reporter as a "Master of Horror," del Toro's other film credits include
Pacific Rim, Hellboy and the upcoming Crimson Peak starring Tom
Hiddleston, Charlie Hunnam and Jessica Chastain.
About FX
FX
is the flagship general entertainment basic cable channel of FX
Networks, a business unit of Fox Networks Group. FX Networks is
comprised of FX, FXM and FXX, its newest channel, which debuted on
September 2, 2013. Launched in June of 1994, FX is carried in more than
97 million homes. The diverse schedule features a growing roster of
critically-acclaimed and award-winning hit dramas series, including Sons
of Anarchy, Justified, The Americans and The Bridge; the miniseries
American Horror Story; and the acclaimed hit comedy series Louie, Archer
and Chozen. The network's library of acquired box-office hit movies is
unmatched by any ad-supported television network. FX's roster of
acquired hit series includes Two and a Half Men, Anger Management and,
coming in 2014, Mike & Molly.
About Dark Horse
Founded
in 1986 by Mike Richardson, Dark Horse Comics has proven to be a solid
example of how integrity and innovation can help broaden a unique
storytelling medium and establish a small, homegrown company as an
industry giant. The company is known for the progressive and
creator-friendly atmosphere it provides for writers and artists. In
addition to publishing comics from top talent, such as Frank Miller,
Mike Mignola, Neil Gaiman, Brian Wood, Gerard Way, Felicia Day, and
Guillermo del Toro, and comics legends, such as Will Eisner, Neal Adams,
and Jim Steranko, Dark Horse has developed its own successful
properties, such as The Mask, Ghost, Timecop, and SpyBoy. Its successful line of comics and products based on popular properties includes Star Wars, Mass Effect, Buffy the Vampire Slayer, Aliens, Conan, EVE Online, Halo, Serenity, Game of Thrones, and
Domo. Today Dark Horse Comics is the largest independent comic book
publisher in the US and is recognized as one of the world’s leading
publishers of both creator-owned content and licensed comics material.
###
No comments:
Post a Comment