CHRISTMAS IN THE WIZARDING WORLD,
A NEW HARRY POTTER™-THEMED HOLIDAY EXPERIENCE, TO PREMIERE FALL 2017
A NEW HARRY POTTER™-THEMED HOLIDAY EXPERIENCE, TO PREMIERE FALL 2017
GLENDALE, Calif. (July 18, 2017) --- Warner Bros. Consumer Products (WBCP) and GES, producers of the internationally touring exhibition Harry Potter: The Exhibition, today announced the creation of the newest Harry Potter-themed environment, with a holiday twist, Christmas in the Wizarding World.
Launching fall 2017 in selected shopping venues, Christmas in the Wizarding World is a holiday experience inspired by the Harry Potter film series, which will feature beautifully crafted settings and
showcase unique experiences sure to dazzle families of all ages. WBCP
and GES will partner with premier retail developers to bring the
experience to major shopping destinations during the holiday season.
”This
holiday season, we are excited to introduce new Christmas themed
experiences that further extend J.K. Rowling’s Wizarding World into the
lifestyle of our fans and consumers,” said Peter van Roden, Senior Vice
President, Global Themed Entertainment, Warner Bros. Consumer Products.
“Christmas in the Wizarding World will be an all-new touchpoint that
celebrates this very special time of the year.”
This
fully themed holiday retail experience will be reminiscent of the
setting and atmosphere of a wintry Hogsmeade village, complete with a
wand shop, ornate window displays and interactive elements that are sure
to be a hit with Harry Potter fans.
Key features of the experience include:
- Ollivanders™, where guests will be able to experience a holiday surprise with the help of the Wandkeeper, amid soaring shelves of hundreds of precariously stacked wand boxes.
- A memorable photo opportunity, featuring a number of background options from the Harry Potter films, where guests can purchase a keepsake of their Christmas in the Wizarding World experience.
- Throughout the attraction, animated windows will bring the iconic shops from the films to life, delighting visitors and fans alike.
- A wide selection of authentic Harry Potter merchandise, from house sweaters and robes to fan-favorite confections and plush owls, as well as jewelry and collectibles will be featured in familiar storefronts seen in the films.
“GES is delighted to be a part of creating a new way for fans to experience the world of Harry Potter,
this time in a holiday setting,” said Eddie Newquist, chief creative
officer of GES. “This one-of-a-kind experience is sure to be a hit with
families and friends who are looking for a magical experience this
holiday season.”
GES,
producer of blockbuster touring-themed attractions and world-class live
events across the globe, will design, produce and operate Christmas in the Wizarding World.
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