NEW TOYS POP STRAIGHT OFF THE PAGES OF DEVIL'S DUE
DDP launches new Devil's Due Pop line with transformable toys from
Jeffrey Brown and Top Shelf, Dirge figures from 'Xombie,' and plush
toys from Shawnimals

Chicago, IL. (Feb. 21, 2008) – This March, comic book icons bounce
out
of the pages of Devil's Due and into a new line of action packed life
accessories called DEVIL'S DUE POP. Beginning with a package of
classically retro Golden Age Sheena: Queen of the Jungle stickers,
DEVIL'S DUE POP will include an array vinyl toys, personal journals,
and usable artwork based on the properties that have made Devil's Due
Publishing one of the ten largest comic book publishers in the U.S.

DEVIL'S DUE POP expands in April with a Halloween journal covered with
artwork from the Masters of Comic Book horror, such as Bill Siekiewicz
and Sean Phillips, who are covering Devil's Due's current Michael
Myers miniseries Halloween: Nightdance. May will see the release of an
original plush Geeky Ninja straight from the Ninjatown line by
Shawnimals. Then, in June, DEVIL'S DUE POP will release its first
vinyl figure based on Dirge from James Farr's Xombie: Reanimated.

Still to come will be an original transforming vinyl toy from creator
Jeffrey Brown, based on his Top Shelf comic The Incredible
Change-Bots. First out will be Brown's robot Balls, who transforms
between his battle-ready robot guise into an unsuspecting golf cart.

DEVIL'S DUE POP brings the company's mission to proliferate
ComicCulture to new places and spaces, with plenty of vinyl toys and
functional art product lines on their way in 2008.

Products shown are not final and are subject to licensor approval.

For more information, please visit www.devilsdue.net.

# # #

About Devil's Due Publishing:
After exploding on the comic book scene by igniting the "80s retro
revival" in the industry, Devil's Due quickly became one of the largest
and most popular comic book publishers in the United States. Today
DDP's
lineup is a diverse mix of original properties and licensed books
including Drafted, Lost Squad, Sheena: Queen of the Jungle, G.I. Joe,
Storm Shadow, Dragonlance, Forgotten Realms, DemonWars, Voltron, The
Nye
Incidents, and the cult-favorite Hack/Slash, which is currently in
pre-production as a feature film for Rogue Pictures.

Devil's Due: reminding everyone that "Pop culture IS our culture". For
more information on Devil's Due Publishing, please
visit http://devilsdue.net.