Win Papercutz’s BIONICLE® Contests!
Publisher Offers Prizes to Kids and Video Makers

Fans of the LEGO® BIONICLE toy line, one of the top boys’ game and
action-figure series, can win prizes from the BIONICLE graphic novels’
publisher, Papercutz.

BIONICLE #1 comes to comic-book shops in May 2008 (and bookstores in
June). To celebrate, Papercutz presents three contests.

Papercutz offers a year-long subscription to the BIONICLE comics for
the best drawing of any BIONICLE character. Anyone age 11 and under can

enter this contest.

The maker of the best video celebrating the BIONICLE world will can
choose $250 worth of graphic novels from Papercutz and its sister
company, NBM Publishing. Among them are NANCY DREW, THE HARDY BOYS,
TALES FROM THE CRYPT, Lewis Trondheim and Joann Sfar’s fantasy-comedy
DUNGEON, the eerie romantic comedy BONEYARD, and Rick Geary’s TREASURY
OF VICTORIAN MURDER. What’s more, Papercutz will put the winning video
on its website and give full credit to the video maker. This contest is

open to anyone, child or adult. Papercutz will award the prize for
imagination, cleverness, and faithfulness to BIONICLE’s world,
characters and spirit, as well as “viralness” – that intangible quality

of quirky fun that makes people eager to pass the video along to
friends!

The deadline for each contest is MAY 31. Send entries to
papercutz@papercutz.com (put “Papercutz Bionicle Contest” in the
subject field) or to Papercutz Bionicle Contest, 40 Exchange Place,
Suite 1308, New York, NY 10005. Include your name, address, phone
number, and e-mail address on the entry. All entries become the
property of Papercutz and The LEGO Group. See
www.papercutz.com/news.html for complete rules and regulations.
BIONICLE editor Jim Salicrup and publisher Terry Nantier will judge the

contests along with BIONICLE experts at The LEGO Group. Papercutz and
The LEGO Group will announce the winners in mid-June, and post the
results on their websites.

In novels, video games, and of course the LEGO toys where it began,
the BIONICLE story centers on the Toa, six heroes who are part machine
and part living creatures. In Papercutz’s BIONICLE #1, the Toa arrive
on a tropical island guarded by the Great Spirit Mata Nui, only to find

it under siege. The powerful and evil Makuta has cast the Mata Nui into

an unending sleep and is attacking the island’s villagers, the Matoran.

The armored Toa, who wear Masks of Power and can control the elements,
attack Makuta. During the fight, the Toa become the Toa Nuva, with new
armor, weapons, and Masks of Power. But will all of that be enough to
defeat Makuta?

The writer of the BIONICLE comics is the main creator of the BIONICLE
universe, Greg Farshtey. The artists of Papercutz’s BIONICLE #1 are
Carlos D’Anda (DC Comics’ Outsiders), Aliens vs. Predator storyboard
artist Richard Bennett, and Randy Elliott (Marvel’s Spider-Woman). The
series reprints stories created for the BIONICLE club, which has over a

million members. The stories have not appeared in print for several
years.

Each quarterly Papercutz volume -- 112 pages in full color with a trim

size of 5” x 7 1/2” -- will appear in two formats: hardcover for $12.95

and paperback for $7.95. The release of BIONICLE #1 dovetails with
plans to release all-new Toa Nuva figures. The LEGO Group is planning a

huge promotional effort, including a partnership with McDonald’s.

The BIONICLE world is the hottest LEGO toy line since the original
LEGO blocks.
• It’s a favorite among boys age 7 through 12, earning more than $150
million in annual revenue.
• The website BIONICLE.com attracts two million unique visitors per
month.
• BIONICLE characters appear on apparel, bedding, stationery, board
games, and other products.
• Scholastic has sold more than 1.5 million copies of BIONICLE chapter
books.
• Universal Studios is planning a DVD release of a BIONICLE movie for
the end of 2009.

You can find art from BIONICLE #1 at www.papercutz.com.