Wednesday, March 31, 2010

"Dragon Age" Comic Book
Available Now
Comic Based On Hit Game By EA

Written By Sci-Fi Great Orson Scott Card

Available In North American Stores and Digital Download



EDMONTON, CANADA – [March 31, 2010] – BioWare™, a division of Electronic Arts Inc. (NASDAQ: ERTS) and IDW Publishing today announced the launch of Dragon Age™, the comic book series, based on the critically acclaimed BioWare-developed video game Dragon Age: Origins. Dragon Age, the comic book series is now available at comic book stores throughout North America, as well as in digital format for mobile devices such as Apple’s iPhone™ and iPod touch® through the iTunes® App Store®, and the PSP® (PlayStation®Portable) Digital Comics system. Written by award-winning science-fiction author Orson Scott Card (Ender’s Game, Ultimate Iron Man), the issue ranked among the top 20 paid book apps for the iTunes App Store within hours of its release. A preveiw of Dragon Age #1 is available here.

Dragon Age #1 will take readers to Thedas, a world where war has ravaged the land and mages once ruled through their mastery of dark arts and forbidden spells. Their lust for power nearly destroyed all existence when they unleashed the darkspawn, an unholy pestilence bent on the destruction of all life. Today, magic is carefully controlled, and rogue mages are hunted and put down with ruthless efficiency. These dangerous arts are taught only within the confines of the prison-like Circle of Magi, and monitored by the ever-vigilant Templars. Against this grim backdrop, a new generation of Mages must become masters, defy the Templars, and face a foe determined to bring about the annihilation of the world.

The Dragon Age comic book series also features other renowned writers and artists, including writer Aaron Johnston (Ender’s Game: Mazer in Prison), breakout artist Mark Robinson (Skrull Kill Krew), and renowned cover artist Humberto Ramos.

Six issues are planned for the Dragon Age comic book series.

Please visit idwpublishing.com for more information about the Dragon Age comic book series, unique “behind the scenes” content, news, blogs, and art.

For more information on Dragon Age: Origins the video game, please visit www.dragonage.com.


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About BioWare
BioWare develops high quality console, PC and online role-playing games, focused on rich stories, unforgettable characters and vast worlds to discover. Since 1995, BioWare has created some of the world's most critically acclaimed titles, including Baldur's Gate™, Neverwinter Nights™, Star Wars®: Knights of the Old Republic™, Jade Empire™ and Mass Effect™. BioWare operates in Edmonton (Alberta, Canada), Montreal (Quebec) and Austin (Texas). BioWare’s announced projects include the dark heroic fantasy game Dragon Age: Origins, as well as Mass Effect™ 2, the epic sequel to Mass Effect, and the story-driven massively multiplayer online game, Star Wars®: The Old Republic™. In 2008, BioWare was acquired by Electronic Arts, a leading global interactive entertainment publisher. For more information on BioWare, visit www.bioware.com; to join the millions of fans already registered on our community, go to http://social.bioware.com.

About Electronic Arts
Electronic Arts Inc. (EA), in Redwood City, California, is a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. Electronic Arts markets its products under four brand names: EATM, EA SPORTSTM, EA Mobile TM and POGOTM. In fiscal 2009, EA posted GAAP net revenue of $4.2 billion and had 31 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

BioWare, Mass Effect, Dragon Age and Jade Empire are trademarks of EA International (Studio and Publishing) Ltd. EA, EA SPORTS, EA Mobile and POGO are trademarks of Electronic Arts Inc.. iTunes, App Store and iPod touch are trademarks of Apple Inc. registered in the U.S. and other countries. iPhone is a trademark of Apple Inc. “PlayStation” and PSP are registered trademarks of Sony Computer Entertainment Inc. All other trademarks are the property of their respective owners.

About IDW Publishing

IDW is an award-winning publisher of comic books, graphic novels and trade paperbacks, based in San Diego, California. Renowned for its diverse catalog of licensed and independent titles, IDW publishes some of the most successful and popular titles in the industry, including: Hasbro's The Transformers and G.I. JOE, Paramount's Star Trek; Fox's Angel; the BBC's Doctor Who; and comics and trade collections based on novels by worldwide bestselling author, James Patterson. IDW is also home to the Library of American Comics imprint, which publishes classic comic reprints; Yoe! Books, a partnership with Yoe! Studios; and is the print publisher for EA Comics and ComicMix.

IDW's original horror series, 30 Days of Night, was launched as a major motion picture in October 2007 by Sony Pictures and was the #1 film in its first week of release. More information about the company can be found at IDWPublishing.com.

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