FOR IMMEDIATE RELEASE
VIZ MEDIA & SANRIO® BLEND TWO OF JAPANESE POP CULTURE’S BIGGEST BRANDS WITH THE RELEASE OF TWO NEW STREET FIGHTER® X SANRIO BOOKS
The Characters Of Capcom’s Street Fighter® Video Game Series Merge With Hello Kitty® and Sanrio Friends In Two Fun New Releases - A Full-Color Gift Book And A Sticker Book
San Francisco, CA, November 19, 2012 – VIZ Media, LLC (VIZ Media),
the largest publisher, distributor and licensor of manga, graphic
novels and anime in North America, and Sanrio Inc, global lifestyle
brand & parent company of pop icon Hello Kitty merge two of Japan’s
biggest pop culture brands – STREET FIGHTER® and Sanrio– for the debut
of a pair of fun new STREET FIGHTER X SANRIO books. The hardcover STREET
FIGHTER X SANRIO: WORLD VIEW and soft cover STREET FIGHTER X SANRIO:
STICKER BOOK are both available now in stores.
STREET FIGHTER X SANRIO: WORLD VIEW · MSRP: $12.99 US / $14.99 CAN · Now Available!
Life is not a video game. But don’t you sometimes wish it was? The characters of the Street Fighter video
game series, with the help of Hello Kitty and Sanrio Friends, have
lived through countless battles and learned many life lessons along the
way. Now you can learn how to live like a warrior too!
STREET FIGHTER X SANRIO: STICKER BOOK · MSRP: $7.99 US / $9.99 CAN · Now Available!
The
two legendary brands Street Fighter and Sanrio come together in the
coolest sticker book ever with more than 65 stickers, bumper stickers,
and paper doll stickers featuring Street Fighter characters as well as
Hello Kitty and Sanrio Friends.
“2012 marks the 25th
anniversary of Capcom’s Street Fighter video game franchise, and we are
very excited to announce the release of this pair of new books that
blends the two properties together for the first time,” says Beth
Kawasaki, Senior Editorial Director. “STREET FIGHTER X SANRIO: WORLD VIEW re-imagines the characters of the Street Fighter franchise as adorably cute Sanrio characters, and presents full-color profiles and warrior’s philosophy offered by several Street Fighter
characters. The STREET FIGHTER X SANRIO: STICKER BOOK has a mix of
cool, colorful bumper stickers, paper doll stickers, characters stickers
and more that can be used to create custom adventures for fans of all
ages. Don’t miss these new releases that merge the best of Japanese pop
culture in a whole new way!”
About VIZ Media, LLC
Headquartered
in San Francisco, California, VIZ Media distributes, markets and
licenses the best anime and manga titles direct from Japan. Owned by
three of Japan's largest manga and animation companies, Shueisha Inc.,
Shogakukan Inc., and Shogakukan-Shueisha Productions, Co., Ltd., VIZ
Media has the most extensive library of anime and manga for English
speaking audiences in North America, the United Kingdom, Ireland and
South Africa. With its popular manga anthology WEEKLY SHONEN JUMP ALPHA
magazine and blockbuster properties like NARUTO, BLEACH and INUYASHA,
VIZ Media offers cutting-edge action, romance and family friendly
properties for anime, manga, science fiction and fantasy fans of all
ages. VIZ Media properties are available as graphic novels, DVDs,
animated television series, feature films, downloadable and streaming
video and a variety of consumer products. Learn more about VIZ Media,
anime and manga at www.VIZ.com.
About Sanrio
Sanrio, best known for global icon Hello Kitty and home to many endearing characters including Chococat, My Melody, and Keroppi, is a worldwide lifestyle brand founded on the “small gift, big smile®”
philosophy -- that a small gift can bring happiness and friendship to
people of all ages. For over 50 years, this philosophy has served as
the inspiration for the broad spectrum of unique Sanrio products and
experiences. Today, more than 50,000 Sanrio-branded items are available
in over 70 countries and upwards of 12,000 U.S. locations including
department, specialty, national chain stores and over 100 Sanrio
boutiques. For more information, please visit www.sanrio.com and www.facebook.com/hellokitty.
ABOUT CAPCOM
Capcom
is a leading worldwide developer, publisher and distributor of
interactive entertainment for game consoles, PCs, handheld and wireless
devices. Founded in 1983, the company has created hundreds of games,
including best-selling franchises Resident Evil®, Street Fighter®, Mega Man® and Devil May Cry®. Capcom maintains operations in the U.S., U.K., France, Germany, Tokyo, Hong Kong and Korea, with corporate headquarters located in Osaka, Japan. More information about Capcom and its products can be found at www.capcom.com or www.capcom-unity.com.
Capcom, Devil May Cry, Mega Man and Resident Evil are either registered trademarks or trademarks of Capcom Co., Ltd., in the U.S. or other countries. Street Fighter is a registered trademark of Capcom U.S.A., Inc. All other marks are the property of their respective owners.
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©CAPCOM.
©1976, 1979, 1985, 1988, 1989, 1992, 1993, 1996, 2005, 2012 SANRIO CO., LTD.
©CAPCOM.
©1976, 1979, 1985, 1988, 1989, 1992, 1993, 1996, 2005, 2012 SANRIO CO., LTD.
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