GRANT MORRISON LAUNCHES FIRST ORIGINAL ANIMATED WEB SERIES ON YOUTUBE WITH GRAPHIC INDIA
~ Web-Series, '18 Days' is Based on the Epic Indian Myth, The Mahabharata ~
Mumbai, India — August 5, 2013 – Graphic India announced today the launch of an original animated web-series called, “18 Days,” with superstar comic book creator and Batman comics writer, Grant Morrison (All-Star Superman, Batman & Robin, The Invisibles) in association with YouTube.
The series launched today as part of YouTube’s global “Geek Week” event, with the first episode available now http://youtu.be/WM27xmTN-uw and subsequent episodes to be launched exclusively on YouTube in weekly installments throughout the year.
“Mahabharata
is an epic story and we are very excited to bring the animated version
of this great Indian epic to YouTube users worldwide. Partnering with
Grant Morrison and Graphic India for this YouTube exclusive will set the
bar for more such high quality web original series” said Gautam Anand, Director Content Partnerships APAC for YouTube.
18 Days is a reinvention of the great Indian epic the Mahabharata. The series will be ongoing and feature weekly episodes throughout the year for exclusive distribution on the Graphic India YT Channel. The series will be released in English, Hindi and Tamil.
An exclusive trailer for
the series was posted last week to coincide with a over-packed panel at
the San Diego Comic Con, global pop-culture event: and exceeded over
150,000 views within a few days of release.
18 Days follows
the course of the climactic war that concludes the age of a race of
supergods and begins the age of man. It is the prototype for every war
ever fought, wherein the biggest armies ever conceived of face one
another across the ultimate battlefield to decide the fate of the
future.
“A
genre mash of superhero action and mythology grounded in the all too
human passions of its warriors, villains and monsters, 18 Days will
rewrite the rules of epic fantasy,” commented Grant Morrison, the show’s creator. “I'm very
excited to be working with Graphic India and YouTube for the launch of
my first ever web series. 18 Days updates and retells the
timeless stories of the Mahabharata for a new audience on a whole new
platform.”
Graphic India, is a recently launched character entertainment company founded by Sharad Devarajan and Gotham Chopra's Liquid Comics and CA Media, the Asian investment arm of Peter Chernin’s, The Chernin Group (TCG).
“18
Days takes one of the most enduring stories of the east, the
Mahabharata, which is known by over a billion people, and places it in
the capable hands of Grant Morrison, one of the greatest storytellers of
the West,” commented Graphic India, Co-Founder & CEO, Sharad Devarajan.
“There is no greater platform than YouTube to enable this story to
engage with audiences around the world and we are delighted to be
working with them.”
The first two episodes of the series are available today in English, Hindi and Tamil at the following links:
ABOUT GRAPHIC INDIA
GRAPHIC INDIA is
a character entertainment company focused on creating leading
characters, comics and stories through mobile and digital platforms.
Founded by media entrepreneurs Sharad Devarajan, Gotham Chopra and
Suresh Seetharaman, Graphic India is owned by U.S. comic book Company,
Liquid Comics and CA Media LP, the Asian investment arm of The Chernin
Group, LLC (TCG). The company’s partners and investors bring together
decades of experience in building businesses in character entertainment,
media and India.
Graphic
believes that India is home to some of the most creative talent in the
world, with more than 500 million people under the age of 25 and more
than 850 million mobile phone users in the country. The Company’s
mission is to create enduring stories and heroes that foster the
imaginations and fuel the inspirations of a new globalized generation of
youth in both India and around the world.
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